About 12 years ago my wife and I helped make this Easter PSA for channel 4 news.

The URL is http://www.youtube.com/watch?v=dxSckRh7rNo

While mostly humorous it also carries a serious message about impulse buying of Easter pets, especially rabbits. Most of them get dumped in the woods in the mistaken belief they can fend for themselves in the wild or they are dumped in local animal shelters.
I show it to my high school students each year and we talk about the issue.